After years of sightings, a pair of rare Peregrine Falcons laid three eggs on the roof of Campbell Ewald, making them the first peregrine parents in Warren, Michigan. We wanted to display it for the world. After creating a tumblr page for them, naturally a campaign developed and they became known as CE Falcons.
My particular role in this campaign was digital (website and social). I also created the logo and helped create the storyboard
Other Creative Contributors: Zak Stawski, Iain Lanivich